The Century of the Self (2002) – documentary

This 4 episodes BBC documentary explores the influence of Freud’s theory of psychoanalysis on PR, marketing industries and, later, politics. It tracks the emergence and shaping of the new “consumer citizen”, and how individualism affected elections in US and Great Britain. Won 2 and nominated for 4 best documentary awards.

Also available for AVI download from the Internet Archive.

Part 1

Part 2

Part 3

Part 4

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